The History of LaBelle Winery –
A Dream Rooted in Purpose
The history of LaBelle Winery comes to life in this timeline of passion, growth, and purpose, which began not just with a dream of making wine, but with a deeper vision: to build something lasting, meaningful, and rooted in community. From the very first small batch to
the creation of a space where people could gather, celebrate, and connect, LaBelle Winery has always been about more than wine. It’s a story shaped by family, perseverance, and the belief that passion paired with purpose can transform everything. We hope you enjoy exploring the story behind every bottle.
I never set out to simply open a winery. I wanted to create a place where people feel welcome, inspired, and connected. Wine was just the beginning. Alongside my husband, Cesar, and with our sons by our side, we've built something that reflects who we are, what we value, and the joy of sharing it with others. - Amy LaBelle
2001:
Amy LaBelle is inspired to start a winery during Nova Scotia trip
While on vacation in Nova Scotia, Amy LaBelle visited a small winery that sparked a powerful sense of purpose. As a corporate attorney at the time, she returned home with a vision to build a life in winemaking. That visit became the inspiration behind LaBelle Winery. It marked the beginning of a journey that would take 4,083 days from spark to grand opening.
2001:
First wines produced: blueberry, apple, and cranberry
Amy began making wine in her Boston apartment, starting with small batches of blueberry, apple, and cranberry. What began as experimentation quickly evolved into passion-driven craftsmanship. These early fruit wines laid the groundwork for her transition into a full-fledged winemaker. Each batch was a hands-on step toward a future winery.
2004:
Amy LaBelle studies winemaking through reading, courses, and mentorship
While continuing her legal career, Amy immersed herself in winemaking education through books, formal coursework, and mentorship. These years of study built the technical foundation that would support her future success. Her evolving winemaking philosophy focused on Clean and Crafted, Minimal Intervention winemaking, rooted in tradition. Learning became a constant in her path forward.
2005:
400 gallons of wine produced at Alyson's Orchard in Walpole, NH
LaBelle Winery was officially founded in 2005 when Amy produced 400 gallons of wine at Alyson’s Orchard in NH. With the support of her husband, Cesar Arboleda, also her business partner and co-owner of LaBelle Winery, this marked the transition from hobbyist to entrepreneur. Together, they began shaping the vision for a family-owned winery. The wines were introduced to the local markets (farmers' markets and grocery stores) with immediate enthusiasm.
2006:
Winemaking operations move to founders’ Amherst, NH home barn
Amy and Cesar moved wine production to a barn at their home in Amherst, New Hampshire. The new space offered increased control and capacity as they grew the business and raised their two young sons. The couple worked side-by-side to refine processes, build brand awareness, and strengthen their foundation. The barn became both a production hub and a place of creative discovery.
2008:
Winemaking and distribution steadily expand
Word spread quickly about the quality of LaBelle wines. Amy and Cesar expanded production and grew retail distribution, all while continuing to parent their young sons and manage operations hands-on. Regional visibility increased through events and tastings. Their partnership, at home and in business, was essential to this early momentum.
2011:
Construction begins on larger facility
Planning and construction began on a custom-built winery and vineyards in Amherst that would serve as the future home of LaBelle Winery. Designed by Amy and Cesar to combine wine production, dining, and events, the facility reflected their shared vision. It also represented years of strategic growth and personal sacrifice. This was a major step forward for the business and their family.
2012:
Amherst winery officially opens on October 3rd
The Amherst winery and vineyards opened to the public on October 3, 2012. The 20,000-square-foot facility housed a production center, bistro, tasting room, and event spaces, all under one roof. Amy officially left her legal career to focus entirely on LaBelle. The opening marked the realization of a shared dream for both Amy and Cesar, a milestone moment in the history of LaBelle Winery.
2012
The Winemaker’s Kitchen culinary product line debuts
That same year, Amy launched The Winemaker’s Kitchen, a culinary line designed to complement LaBelle wines with gourmet products. The line expanded the brand into LaBelle's culinary kitchens and continues to be sold today in LaBelle's gift shops. From sauces to salts, the products reflect the winery’s flavor-first ethos. It offers guests new ways to experience LaBelle at home.
2014:
Growth accelerates with rising customer support
The winery experienced rapid growth, with more visitors, wine sales, and private events than ever before. Amy and Cesar expanded staffing, improved operations, and kept their values at the center of each decision. They continued balancing their growing business with family life, raising their sons amid the rhythm of harvests and hospitality. The momentum affirmed their mission.
2019:
Adjacent Amherst, NH land acquired for future expansion
Amy and Cesar acquired adjacent land in Amherst to support future winery expansion. The property preserved natural beauty and offered space for new guest experiences. It was a forward-looking decision rooted in long-term strategy. The purchase ensured the winery would continue to evolve while staying true to its sense of place.
2020:
New property acquired in Derry, NH (previously known as Brookstone)
LaBelle Winery expanded with the acquisition of the former Brookstone property in Derry, New Hampshire. The campus included space for a market, dining, weddings, a golf and mini-golf course, and a future build—a tasting and wine production barn. Amy and Cesar saw the opportunity to bring their hospitality vision to a second location. It was a bold and defining move for the brand, expanding the next chapter in the history of LaBelle Winery.
2021
Derry location officially opens
The Derry location opened in 2021 with a full-service restaurant, event venues, a market, a 9-hole golf course, and an 18-hole mini-golf course. The property blended LaBelle’s signature wine and culinary experiences with fresh amenities. Amy and Cesar led the transformation, just as they had in Amherst. The opening marked a new chapter in LaBelle’s story of growth.
2021:
First LaBelle Lights festival held in Derry
LaBelle Lights debuted at the Derry property as a magical winter light show designed for families and community celebration. Created and managed by Amy and Cesar, and a team of staff members, the event welcomed thousands of guests and raised funds for local charities. It became, and continues to be, an annual tradition reflecting the winery’s deep roots in community connection. Each light display symbolized joy, wonder, and giving back.
2022:
Founder named as NH Business Leader of the Year
Amy LaBelle was named New Hampshire Business Leader of the Year by New Hampshire Business Review. The award honored her leadership, innovation, and contributions to the state's wine and tourism industries. Behind the scenes, Cesar’s role as co-owner and operational leader was integral to LaBelle’s success. Their shared commitment to excellence was reflected in this recognition.
2022:
Derry Tasting Room and sparkling wine barn officially opens
The Derry location expanded with a dedicated tasting barn and future Méthode Champenoise sparkling wine production space. Guests now enjoy elevated experiences in thoughtfully designed spaces that reflect Amy and Cesar’s belief in intentional, Clean and Crafted, Minimal Intervention winemaking. This addition marked another milestone in the winery’s thoughtful evolution.
2024:
Méthode Champenoise sparkling wines introduced
LaBelle introduced its first Méthode Champenoise sparkling wines, produced using traditional bottle fermentation. The launch represented the pinnacle of the winery’s sparkling program and its commitment to Clean and Crafted, Minimal Intervention winemaking. These handcrafted wines underscored the brand’s dedication to elegance, detail, and time-honored methods. Each bottle told the story of patience and pride.
2025:
Construction of Harvest House overnight accommodations begins
Construction began on Harvest House, a guest home located on the Amherst estate. Amy and Cesar designed the upscale property to serve weddings, retreats, and leisure travel. With eight en-suite rooms, a gym, a bridal lounge, and more, the home elevated LaBelle’s hospitality offerings. It reflects their vision for a destination experience that embraces comfort and connection. Harvest House is set to open in spring of 2026.
2026
and beyond!
Amy and Cesar continue to guide and grow LaBelle Winery with heart, creativity, and vision. As a cornerstone of New Hampshire tourism, the winery attracts visitors seeking authentic local experiences. With two sons now grown, they reflect on a journey defined by courage, community, and continuous learning. The history of LaBelle Winery continues to unfold, one vintage at a time. New Hampshire Wine, World Class Quality.
